Gyms Members Roadmap About Join the waitlist
FREE FOR GYMS, ALWAYS

Members don't cancel.
They drift.

Wellfy shows you who's slipping before they go. See every member, keep them consistent, and run the whole thing from your phone. You never pay a penny.

Ironworks Gym · engagement Live
0
Active members
0
At risk
0
Here now
Workouts · last 12 weeks▲ 12.5% VS PREVIOUS
At-risk members
JT
Jess T.
Updated 9 Jun · score 12
Critical
MO
Marcus O.
Updated 9 Jun · score 34
At risk
PL
Priya L.
Updated 8 Jun · score 51
Softening
Member sentiment
★★★★ 4.6 18 responses
Avg / member3.1
Challenge join rate48%
The blind spot

The cancellation you didn't see coming already happened.

01

Software tracks payments.

Gym software tracks payments. Fitness apps track workouts. Neither tracks the behaviour that predicts cancellation.

02

By the time they cancel, it's over.

A cancellation is the last step, not the first. The member checked out weeks ago. You just had no way to see it.

03

Wellfy closes the gap.

Most gyms are flying blind until someone walks. Wellfy shows you the drift early, while there's still time to do something about it.

What you see

What Wellfy shows you.

Active Cooling Drifting

Active vs drifting members

Your whole membership sorted by behaviour, not billing status. Drift shows up here long before it turns into a cancellation.

Program completion rates

See which programs members finish and where they drop off, across every coach and template you run.

Consistency & streak trends

Streak and XP signals show you who's building a habit and whose habit is quietly falling apart.

No desk required

Run your gym from your phone.

Mobile-first, properly. No desktop install, no IT setup, nothing to integrate. Open the app, see your members, sort it from wherever you are.

  • Live engagement dashboard in your pocket
  • Equipment utilisation and busiest-times insight
  • Member sentiment, anonymised and honest
  • Set up in minutes. Claim your gym and go.
📊 Busiest: Tue 18:00 Sentiment 4.6 / 5
07:12▮▮▮
Equipment
Ironworks Gym
Utilisation
16
Here now
23
At risk
Busiest times · 7 days
By equipment
Squat rack
142 uses · 38 users
At capacity
Rowing machine
19 uses · 11 users
Underused
Not a billing system Not a class booker Not another fitness app It makes the tools you already pay for work harder
● £0 / MONTH · NO TRIAL CLOCK · NO CATCH

Free for gyms. Always.

Wellfy is free for gyms because keeping members training should be the default, not a paid add-on. We make our money when individual members choose to pay for premium features they want. That's the whole model.

So we're pulling in the same direction as you. When your members stay consistent, you keep them and we grow. We only win if your members do.

Most gyms never need to pay us anything. There's a Pro tier for gyms that want deeper analytics, more retention tooling and priority support, but the free tier is the real product, not a watered-down taster.

Your gym's data is yours. We don't sell it, ever.

Not vapourware

Why your members will keep opening it.

Wellfy is a members' app first. Streaks, leagues, a social feed, friends, the same loops that make games hard to put down, aimed at consistency. Your members open it because it's good, and the retention side is the quiet by-product.

Push Day
Finish
24:18
Duration
🏋️
4,120
Volume
🔥
Calories
9
Sets
🏋️
Bench Press
2 of 4 sets done
#Weight (kg)Reps
1
80
8
2
80
8
3
85
6
Wellfy
🔔
🔥
21
day streak
12
Level · Trainee
G
Gold · Div 2
Today
Push Day
7 exercises · ~45 min
Start Workout
Weekly leaderboard
1
KD
kira 12,450 XP
4
YOU
you 10,980 XP
Standings · Gold● LIVE
3
KD
kira 12,450 XP
4
SR
sam 11,200 XP
promotion zone
5
YOU
you 10,980 XP
6
AM
amara 9,870 XP
Gym vs Gym
Ironworks vs Forge Fitness
58,400 vs 42,100 XP
The maths

Small retention gains compound fast.

A 1% lift on a 1,000-member gym at £40 a month is about £4,800 a year, and Wellfy is built to catch the drift before it costs you that. Run your own numbers.

Revenue protected · per year
£4,800

Members kept × monthly fee × 12. Illustrative, not a promise.

Who's behind this

Built by someone who trains.

J
John Smith
Founder, Wellfy

Software engineer, trains five days a week, building Wellfy in public. Read the story →

Gyms on the waitlist
Members waiting
Early access

Put your gym on the list.

We're onboarding early gyms in small batches so each one gets set up properly. No card, no contract. It's free, remember.

You're in.

We'll be in touch as we onboard early gyms, usually within a couple of weeks. While you wait, have a look at what we're building.

See the roadmap